Dahl Ford Truck La Crosse is a family-owned dealership endowed with a rich history spanning over 100 years. Our first location was founded in 1911, making us the eighth oldest Ford dealer in the nation under continuous family ownership. Our dedication to customer satisfaction has been the cornerstone of our success.
A Legacy of Growth
The Dahl family has left a lasting mark on the automotive industry. They've grown from selling Model T's in a general store to a thriving dealership group. Their commitment to innovation is evident in their expansion beyond Ford, adding franchises like Subaru, Hyundai, and more. Today, the fifth generation is leading the charge, ensuring the family legacy continues.
What Sets Us Apart?
- Passionate Team: With five generations of experience, our team is sure to exceed your expectations.
- Customer Service: Our focus is on our guest’s complete satisfaction with our products and services. We’re here for you!
- Commercial Expertise: We understand you don’t need any vehicle, you need the right vehicle. Our qualified and knowledgeable staff is dedicated to making that happen.
Hours & Directions
Sales Hours
Monday-Friday: 8am-5pm
Saturday: CLOSED
Sunday: CLOSED
Service Hours
Monday-Thursday: 7am-11pm
Friday: 7am-10:30pm
Saturday: 7am-3pm
Sunday: CLOSED